On September 19, Leyard's 30th anniversary celebration with the theme of "At thirty, you stand upright with youth, and you will stay with us forever" was grandly opened at the Water Cube in Beijing. More than a thousand people, including partners, expert leaders, media representatives, and Leyard employees from home and abroad, gathered together to look back on Leyard's 30 years of glory and work together to draw a new blueprint for future development.
Thirty years of hard work and progress
Building a century-old enterprise
Li Jun, chairman of Leyard Group, delivered an affectionate speech at the opening of the celebration: "Thank you to the employees and dear family members who have worked hard for Leyard for 30 years, thank you to our customers and partners (dealers) who trust and support us, thank you to the investors and capital market who have made us rich, and thank you for the great era of reform and opening up."
When reviewing his personal growth and the development history of Leyard, Chairman Li Jun shared the three things he is most proud of: first, practicing the concept of "common prosperity" and cultivating more than 30 billionaires, hundreds of multi-millionaires and thousands of millionaires; second, leading the development of the industry through innovation, successfully occupying the world's high-end market with Chinese original technologies and products; third, completing the "international layout" and promoting Leyard's brand and technology to the world.
At the meeting, Chairman Li Jun proposed Leyard’s development plan—to fully embrace AI, pioneer visual effects, and start the second growth curve! We will continue to carry forward the sharing spirit of "equality, trust, cooperation, and win-win", work hand in hand with customers and partners, adhere to the concepts of co-creation, sharing, win-win, and common development, and strive to protect the good lives of employees and build Leyard into a century-old enterprise!
Display as the base, cultural tourism as the wing, and AI empowerment
Building a collaborative development ecosystem
Yuan Bo, President of Leyard Group and Chairman of Guangzhou Lifeng Culture Technology Co., Ltd., reviewed Leyard's thirty-year struggle and deeply interpreted the group's strategic blueprint - anchoring the three core sectors of "display + cultural tourism + AI and spatial computing" to build a new pattern of coordinated development. Yuan Bo emphasized that the cultural tourism sector is a national development strategy, and Leyard has actively responded to the national call to build it into the second growth curve of corporate development and is committed to becoming the world's leading comprehensive cultural and tourism operation service provider.
Faced with the huge potential of China's trillion-dollar urban renewal market and the upgrading trend of cultural tourism consumption from sightseeing to in-depth experience, Leyard will implement a new strategic development pattern of "2+4+1" to achieve a complete closed loop from strategic leadership to business implementation.
Empowering National Event
"Screen" Strength Lets the World See
Liu Haiyi, Vice President of Leyard Group and Chairman of China Decoration Technology Co., Ltd., led the guests to review the company’s “national responsibility”. From the display miracle of the Double Olympics, to the six grand celebrations in Tiananmen Square, to the role of private enterprises in the Wuhan Military Games, Leyard has created one great legendary classic after another for the LED display industry.
At the meeting, three new products, wireless ad hoc network, new generation visible light communication and secure interconnection LiFi (Light Fidelity), and special equipment, were grandly released, marking Leyard's major breakthroughs in key technology fields and demonstrating the company's strong innovation strength and determination to lead the development of the industry.
Deeply explore overseas markets
Showcase China’s intelligent manufacturing
Li Xiaoming, CEO of PLANAR OptiTrack, reviewed the development history of PLANAR since its establishment in 1983. With its leading display technology, excellent product quality and the most powerful service team in the industry, PLANAR continues to adhere to the concept of "doing the best", maintains high-end market positioning, and stands out under fierce global competition and market price pressure. In 2025, PLANAR created a historic order record in the North American market and was widely recognized by government agencies, well-known enterprises and industry leading customers.
Li Xiaoming emphasized that PLANAR's core competitiveness lies not only in continuous innovation and the pursuit of the best products, but also in "better serving North American customers". By optimizing business processes and teamwork, it provides high-value and high-reliability solutions, winning the trust and respect of the market.
AI and spatial computing
Empowering thousands of industries
At the event, a robot singing and dancing performance made a stunning appearance. Its precise dance postures and stuck jumps benefited from the hard-core support of virtual moving point AI and spatial computing. Subsequently, Liu Yaodong, Chairman and CEO of Virtual Motion Point, shared a series of research and development results and strategic layout of Virtual Motion Point based on spatial computing technology, as well as achievement cases in film and television, games, robots, autonomous driving, toys, drones, medical care, sports and other industries, creating unlimited value for thousands of industries.
Especially in the field of embodied intelligence, Liu Yaodong said that Virtual Moving Point does not build the robot body, but empowers partners to build better robots. With the expansion of the company's AI and spatial computing technology in the field of embodied intelligence, it has successively helped partner entities, educational and scientific research institutions, robot training grounds, etc. to take the lead in realizing skill breakthroughs and implementing results.
Display technology changes
Drive industrial development
Sun Zheng, product director of Leyard Group, systematically reviewed the evolution of LED display technology and looked forward to future development trends. At the same time, Hi-Micro, the substrate-less Micro LED technology launched by Leyard in 2025, and the progress of AR glasses were introduced.
Leyard augmented reality AR glasses are a smart wearable device for business scenarios, integrating core functions such as real-time multi-language translation, voice prompting, intelligent navigation and AI assistant. The product uses binocular optical waveguide technology and an original two-dimensional hybrid grating design to maintain high transparency and glare-free characteristics. The whole machine weighs only 49 grams and supports personalized customization of myopia lenses to meet the user's all-weather wearing needs.
In addition, for commercial scenarios such as cultural tourism exhibitions, Leyard and Rokid's co-branded AR glasses support functions such as display, shooting, sound amplification, and AI navigation. They are expected to replace traditional radios, headphones and other travel guide equipment, bringing an upgrade to the cultural and tourism operation service experience.
It is worth mentioning that these two AR glasses experience products were prepared on site to provide multi-lingual real-time translation for more than 50 overseas colleagues and guests of the group, bringing a better meeting experience.
Time is lingering, and the years are like songs. In the long river of history, thirty years is just a short moment, but for Leyard, it is a magnificent epic of struggle. Standing at the starting line of the new 30 years, Leyard will continue to promote the collaborative development ecology of "display + cultural tourism + AI and spatial computing". With a more open attitude, we will join hands with partners to draw a new blueprint for audio-visual technology, and is committed to becoming an everlasting century-old store and contributing greater value to the country and society.
Contact: James Zhang
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E-mail: jnjdz@jnjdz.com
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