This solution uses a sensing module to identify the distance and dwell time between the consumer and the display device, automatically triggers interactive content, and combines generative AI for semantic analysis and text generation to achieve scene-based dynamic information presentation. Relevant interactions are mainly based on text prompts and information guidance, which are used to assist consumers in browsing products and obtaining information.
Image source: Torch Media
On the display side, the project uses Innolux’s 25.4-inch Micro LED seamless splicing mirror display. This product has high reflectivity and ambient light contrast capabilities, and introduces quantum dot color conversion technology, with a peak brightness of approximately1,000 nits, a color gamut covering 120% of NTSC, and a contrast ratio of about 1,000,000:1, which can maintain good display effects under high ambient light conditions.
During the actual deployment process, the project team customized the display brightness, color and saturation parameters according to the lighting environment, display circulation and installation location of the drug store to meet the requirements of the retail scene for display stability and readability. Related application models can also be extended to makeup counters, jewelry displays and high-end retail spaces.
It is worth mentioning that in addition to Innolux’s exploration in the direction of Micro LED mirror display, AUO has also recently accelerated its implementation in the field of transparent Micro LED display. The application scenarios have extended to many fields such as smart retail, transportation and medical care.
In the retail field, AUO uses the transparent display characteristics of Micro LED to redefine the way products are displayed, creating transparent catwalks and L-shaped display cabinets. Among them, the transparent catwalk uses AUO's 54-inch Micro LED transparent module, which can display high-end boutique styles 24 hours a day. The L-shaped display cabinet is embedded with a 20-inch Micro LED transparent display, which not only plays a 180-degree three-dimensional image of the product, but also incorporates a wearing simulation function.
