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Northwest's first 20-meter CINITY LED cinema opens

On June 21, China Film and Television Meimei Cinema CINITY LED (MM3 store) opened in Urumqi, Xinjiang.

As the first 20-meter CINITY LED high-format theater in northwest China, the CINITY LED hall of China Film Meimei Cinema (MM3 store) will help improve the quality of cultural life of local people and provide new movie-watching experience options for the integrated development of Xinjiang’s culture and tourism. This also marks that China Film CINITY LED has officially unlocked the 30th cinema in the country.

Event site. Photo provided by the organizer

The CINITY LED cinema in the cinema is equipped with a 20-meter large screen and 381 seats, which will open up a new world of movie "vision" to the audience.

Event site. Photo provided by the organizer

On the day of the event, nearly 400 viewers were the first to experience the CINITY LED version of the popular summer movie "Jiangyuan Lane·Case". The film uses CINITY LED's high brightness, high frame rate, high dynamic range, wide color gamut and other technical highlights to make the light and dark contrast in the story scene, as well as the performance details and crime clues buried by the film's creators extremely clear.

This summer CINITY LED will bring to the audience as many as 15 exciting new Chinese and foreign films, including "F1: Furious Speed", "Earth", "Jurassic World: Rebirth", "Superman", "Liao Zhai: Lan Ruo Temple", "Chang'an Lychee", "Eastern Island", "The Magic Smurfs", etc.

Event site. Photo provided by the organizer

Source: China Youth Daily client

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